Creative
Portfolio
Lauren K
A creative thinker and music obsessive with a background in marketing, artist relations, business management, and brand development. I'm drawn to the unexpected intersections of music, culture, and community, and the people, places, and slightly offbeat ideas that make them interesting.
My Education
Columbia College Chicago
B.A. Music Business, Marketing
Concentration in Publishing | 2021–2023
Occidental College — Los Angeles, CA
Undergraduate Studies | 2019–2021
At Occidental, Professor Ramona Gonzalez (Nite Jewel) introduced me to artist development and music marketing through hands-on projects. The experience, alongside reading All You Need to Know About the Music Business, made a career in music feel tangible and achievable.
At Columbia College Chicago, Professor Loren Wells sparked my interest in music publishing, copyright, and the legal side of the industry. His classes made contracts and music rights genuinely engaging, while conversations outside the classroom—often at the coffee shop where I worked—deepened my understanding of the business and the importance of advocating for artists.
My
Personal Skills
Grounded in strong organizational skills, adaptability, and an entrepreneurial mindset, I thrive on turning ideas into opportunities through collaboration and curiosity. My experience spans Chicago's independent music scene, brand development, and team leadership, teaching me to balance creative thinking with thoughtful execution. I'm comfortable working across Canva, Excel, and DISCO, and enjoy exploring new tools and finding inventive ways to bring ideas to life.
01Resourceful
I thrive on finding creative solutions, building opportunities from connections, and making things happen with the resources available to me.
02Relationship Oriented
I value building relationships and believe connections are the foundation of collaboration, opportunity, and strong creative communities.
03Creatively Minded
I naturally approach challenges with curiosity and imagination, finding unique ways to connect ideas, tell stories, and bring creative visions to life.
My Work Experience
My experience spans creative marketing, brand development, business operations, and team leadership, with a focus on building strong identities, engaging audiences, and turning ideas into measurable results.
Mojo Coffee General Manager
Led branding, marketing, and operations across four locations, overseeing $60K in weekly sales and 20+ employees. Established B2B partnerships with Uber and LinkedIn.
Twocell Brand Management
Built Twocell's brand and secured live bookings across Chicago. Developed music industry connections that led to co-founding The Apartment Chicago, a community-driven house-show series.
MusicBed A&R Intern
Identified emerging, sync-ready artists and facilitated industry connections, including linking Snooper with Terrorbird for publishing. Supported artist discovery through placement proposals for music supervisors.
Mojo
Brand
Led Mojo's visual rebrand through logo redesigns, website updates, seasonal promotional materials, and Instagram management, creating a more cohesive and recognizable brand identity across digital and in-store experiences.
Developed seasonal drink concepts inspired by customer preferences and emerging trends, bringing them to life through product photography, image editing, and playful promotional posters that balance inviting visuals with Mojo's cohesive brand identity.
Posters
Logo
Redesign
Currently developing a refreshed logo and visual identity for Mojo, balancing a clean, modern coffee aesthetic with a young, professional feel. Exploring typography, color palettes, and design concepts inspired by Chicago's iconic skyline to create a distinctive, contemporary brand.
Developed Twocell's visual identity through a blend of folk-inspired femininity, prairie aesthetics, and DIY sensibility. Used styling, long braids, and vintage-inspired dresses to create a distinctive visual language that reflects the band's sound and personality.
Twocell
Physical
Merchendise
Show Bills
As the creative force behind Twocell, I write, produce, and perform original music while shaping every aspect of its identity. From instrumentation and songwriting to styling, lighting, and venue selection, I create cohesive live experiences that blend folk-inspired aesthetics, DIY culture, and visual storytelling.
Performance
Co-founded The Apartment Chicago, a traveling house-show series that brings live music into local homes. Lead artist booking, relationship building, and event coordination, creating accessible performance opportunities that prioritize fair artist compensation, emerging talent, and community connection.
The Apartment
Links
